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CMS Vocational TrainingCase study

CMS made 200 videos in 2 weeks on Knowlify

CMS Vocational Training is a UK apprenticeship and commercial training provider with 40+ years in the field. In 2 weeks on Knowlify: 241 videos, nearly 20 hours of content, an estimated 363 hours of manual production saved.

241

Videos in 2 weeks

~20 hrs

Finished content

363 hrs

Est. time saved

Start freeHow CMS did it

Safety training

Employee onboarding

Document to video

Book a demo

15 minutes. Bring a doc, leave with a video.

No slide deck, no discovery-call runaround. We'll run your content through the same workflow CMS uses, live.

In the 15 minutes

  • Watch one of your documents become a finished, narrated video
  • Pricing for your team’s actual volume, no follow-up call needed
  • A rollout plan modeled on CMS’s 241-videos-in-2-weeks run

“Knowlify combines speed, quality and ease of use. It has transformed the way we create learning content.”

Gareth Luke

Gareth Luke

Managing Director, CMS Vocational Training

5/5 on G2 · Backed by Y Combinator

Who they are

A national training provider sitting on a content mountain

CMS Vocational Training Ltd is based in Batley and has run apprenticeships, AAT accountancy qualifications, and commercial training across the UK for more than 40 years. Their real constraint was not ideas. It was production.

15

Apprenticeship programmes

Each with around 30 knowledge areas and several sections apiece.

1,000+

Sections waiting on video

Places where a short explainer would lift engagement overnight.

2 hrs

Per video, the old way

Skilled person time. The production line slowed to a crawl.

What changed

From a stalled production line to prompt, review, ship

CMS had tried the usual AI video tools. Output looked polished, but in Gareth's words the tweaking “takes a human a couple of hours to do it,” so “the production line just slows right down.”

Before

  • 15 UK apprenticeship programmes, each with ~30 knowledge areas
  • Well over 1,000 sections that needed short video explainers
  • Synthesia and Vyond still took a couple of hours of human tweaking per video
  • Third-party YouTube clips filling gaps instead of their own branded content

With Knowlify

  • Short prompt + quick review instead of hours of editing
  • 241 finished videos in 2 weeks across two accounts
  • ~5 minutes average length, nearly 20 hours of learning content
  • Their own branded material, updated as fast as the curriculum changes

Generation runs in the background, so one person can keep a pipeline moving. Measured against the old workflow, 241 videos is roughly nine working weeks of production time compressed into 2 weeks.

“It has significantly reduced production time, increased learner engagement, and let us focus more on educational quality than content creation. It has genuinely changed the way we develop digital learning resources.”

Gareth Luke

Gareth Luke

Managing Director, CMS Vocational Training

5/5 on G2
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