CMS Vocational Training produced 241 learning videos in 6 weeks on Knowlify, saving an estimated 363 hours of manual production

Outcomes

The challenge

CMS runs 15 UK apprenticeship programmes, each with around 30 knowledge areas and several sections apiece, well over a thousand sections where a short video could summarise the content and lift engagement. Producing that volume was simply not feasible with the tools they had. Synthesia and Vyond looked fine but still needed manual tweaking that, in Managing Director Gareth Luke's words, "takes a human a couple of hours to do it," so "the production line just slows right down." For the large volume of videos those tools could not practically produce, the team often fell back on embedding third-party YouTube clips, content Gareth wanted to replace with their own branded material. Creating visual learning resources this way required significant time, specialist design skills, and multiple software tools stitched together, which capped how much content the team could ship and how quickly it could respond when a curriculum changed.

What they did with Knowlify

CMS adopted Knowlify for all of their training video needs, using it to generate professional infographics, engaging animations, and lifelike cinematic images from a single platform, turning source material into finished bite-sized learning videos with very little manual effort. Instead of a couple of hours of hands-on editing per video, the workflow is now a short prompt and a quick review, with generation running in the background so one person can produce a lot of content. Gareth's team uses the same workflow for everything from short concept explainers to longer module walkthroughs, and occasional AI output that needs a minor edit is a small trade against the time saved.

“Knowlify combines speed, quality and ease of use. It has transformed the way we create learning content, enabling us to produce high-quality bite-sized resources with very little manual effort. It has significantly reduced production time, increased learner engagement, and let us focus more on educational quality than content creation. It has genuinely changed the way we develop digital learning resources.”

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What happened next

Between June 3 and July 12, 2026, working across two accounts, CMS generated 241 completed videos averaging about five minutes each, roughly 1,199 minutes (nearly 20 hours) of finished learning content, spread across 27 active days. Producing this much video simply was not feasible with their previous workflow. Measured against that workflow, where a comparable video took a skilled person a couple of hours to produce, the output represents an estimated 363 hours of manual production time, roughly nine working weeks, now reduced to a short prompt and a quick review per video. With production no longer gated by design skills or tool-wrangling, CMS can build richer learning experiences, replace the third-party YouTube clips they used to rely on, respond rapidly to curriculum changes, and expand its content library at scale without significantly increasing staffing or production costs. The result is higher productivity, increased learner engagement, and a team that spends more of its time on educational quality and learner outcomes than on content creation.