Meet the Team
Chief Executive Officer
Ritam Rana
Ritam Rana is a co-founder and the CEO of Knowlify, a Y Combinator-backed company offering end-to-end Meta ads, including creative production and campaign management. He writes on Meta ad creative strategy, how to choose and price an ad agency, and the economics of producing video ads at the volume creative testing needs.
23 articles
Chief Product Officer
Arjun Talati
Arjun Talati is a co-founder and the Chief Product Officer of Knowlify, where he works on the formats and workflow behind the studio's ads, from AI UGC to Pixar-style 3D character animation. He writes on AI video ad tools, self-serve versus done-for-you production, and how to compare AI ad generators on cost and output quality.
1 article
Chief Technology Officer
Ritvik Varada
Ritvik Varada is a co-founder and the CTO of Knowlify. He works on the generative AI pipelines behind the studio's AI UGC ads, 3D character animation and AI commercials, and writes on how AI video models work, where they fall short for advertising, and what it takes to get consistent, on-brand output.
5 articles
Chief Operating Officer
Jonathan Maynard
Jonathan Maynard is a co-founder and the COO of Knowlify, which offers end-to-end Meta ads, including creative production and campaign management. He runs production of video ads for Meta and other paid social placements. He writes on UGC ads, creative testing, ad production workflows, and how to choose and work with an ad agency.
37 articles
Video Expert
Nitish Jha
Nitish Jha is a video expert at Knowlify who has produced hundreds of videos with AI video generation tools. That hands-on experience informs his practical guides on AI UGC tools, AI video ad generators, and editing video ads for paid social.
0 articles